狮动设计以牛为视觉主体，通过牛角、牛脸的卡通化处理，既保留辨识度，传递“新鲜、优质肉类”的品类认知，符合餐饮品牌“食材为本”的底层逻辑。「手持餐具+披风斗笠」：强化场景与记忆点.三叉餐具既是工具又是武器，暗合“烧”的烹饪方式，同时赋予角色“主厨/守护者”的身份，增强互动感；披风斗笠的古风元素打破现代餐饮的同质化，赋予品牌“江湖气”“匠心感”，暗示“传统工艺”或“秘制风味”，红色火焰与牛角的橙黄配色形成视觉冲击，不仅直观传递“烧烤、热辣”的口味属性，更通过“疯”字强化“过瘾、极致”的体验感，角色采用Q版造型，线条简洁、色彩明快，将“食材、工艺、体验、情绪”浓缩为可视化符号的能力，正是餐饮品牌设计的高阶价值——不仅是“好看”，更是“好用”的商业语言。
Lion design takes cows as the visual subject, and through the cartoon processing of horns and faces of cows, it not only retains the recognition, but also conveys the category cognition of "fresh and high-quality meat", which conforms to the underlying logic of "ingredients-based" of catering brands. "Hand-held tableware+cloak and hat": strengthening scenes and memory pointsTrident tableware is both a tool and a weapon, which coincides with the "burning" cooking method, and at the same time gives the role of "chef/guardian" to enhance the sense of interaction; The antique elements of the cloak and hat break the homogenization of modern catering, endow the brand with "Jianghu spirit" and "originality".
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