狮动设计采用戴冰眼罩的柴犬绝对是灵魂！圆滚滚的身体、红扑扑的脸蛋、张着嘴“喵~呼”的表情，像不像你熬夜刷手机后眼睛发酸的样子？更绝的是——它怀里抱着手机，旁边还标了“用眼过度”“熬夜”“看手机”“看电脑”的小图标，直接把目标用户的痛点变成了“萌宠的日常”。用“视觉语言”直接砸到心里，产品的核心优势——30分钟冰敷、-2℃体感温度，没有用大段文字堆砌，而是用数字+符号的组合，像“30 min”用粗体放大，“-2℃”旁边加了雪花图标，连“吸收热量”“舒缓眼睛”都做成了竖排的关键词条。就算不看文字，扫一眼也能立刻get：“哦，这是个能凉30分钟、缓解眼疲劳的眼贴！”整体用了低饱和度的浅蓝色，分明是把“敷上眼贴的清凉感”提前可视化了！
Lion design using Shiba Inu wearing an ice blindfold is definitely the soul! A chubby body, a red face, and an expression of "meow hoo" with your mouth open, is it like your eyes are sore after you stay up all night brushing your mobile phone? What's more, it holds a mobile phone in its arms, and it is marked with small icons such as "excessive use of eyes", "staying up late", "watching mobile phone" and "watching computer", which directly turns the pain point of the target user into "the daily life of cute pets". Directly hit the heart with "visual language", the core advantages of the product-30 minutes ice compress and -2℃ somatosensory temperature, are not piled up with long paragraphs, but with a combination of numbers and symbols, such as "30 min" enlarged in bold, with a snowflake icon next to "-2℃", and even "absorbing heat" and "soothing eyes" are made into vertical keyword bars. Even if you don't look at the words, you can get immediately at a glance: "Oh, this is an eye patch that can cool for 30 minutes and relieve eye fatigue!" The light blue with low saturation is used as a whole, which clearly visualizes the "cool feeling of applying eye patches" in advance!.
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