狮动设计采用米白+橙黄的组合——米白模拟“鲜粉”的质感,自带干净、新鲜的联想;橙黄则是美食类包装的“流量色”,像刚出锅的食物热气,瞬间激发食欲。“流汁”用了书法笔触+飞溅效果,模拟宽粉吸饱汤汁的状态,视觉上就有“爆汁”的画面感;“鲜宽粉”用加粗的黑边+橙红填充,字体结构方正,像宽粉的形状,强化“宽”的产品特征;周围环绕的放射状线条,进一步引导视线聚焦主标题,让“鲜、浓、Q”的印象瞬间植入脑海。“全新锁鲜”的黄色标签,以及整体简洁的排版,又符合年轻人“快节奏、爱尝新”,引领新时尚的设计。
Lion design adopts the combination of beige and orange-beige simulates the texture of "fresh powder" and brings its own clean and fresh association; Orange is the "flow color" of food packaging, like the hot air of food just out of the pot, which instantly stimulates appetite. "Flowing juice" uses the effect of calligraphy strokes and splash to simulate the state that the wide powder is full of soup, and visually there is a sense of "bursting juice"; "Fresh and wide powder" is filled with bold black border and orange red, and the font structure is square, like the shape of wide powder, which strengthens the product characteristics of "wide";The radial lines around further guide the line of sight to focus on the main title, so that the impression of "fresh, thick and Q" is instantly implanted in the mind. The yellow label of "brand new and fresh" and the overall concise typesetting are in line with the young people's "fast-paced, innovative" and leading the new fashion design.


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