狮动设计将设计逻辑概括为:“核心成分(海参肽)→ 视觉符号(海洋色、徽章)→ 风格定位(高端滋补)→ 场景联想(健康生活)”,标签设计为蓝绿色:属于“冷色调”,关联“海洋、清新、天然”(海参来自海洋),金+棕配色:经典的“高端感”组合,暗示产品的“价值感”。整体风格融合了“天然滋补”与“品质感”,目标受众指向关注健康、有滋补需求的中高端人群(如职场白领、中年养生群体、礼品馈赠者)。
Lion Design can be summarized as "core component (sea cucumber peptide) → visual symbol (ocean color, badge) → style orientation (high-end nourishing) → scene association (healthy life)", and the label design is blue-green, which belongs to "cool color", associated with "ocean, fresh and natural" (sea cucumber comes from the ocean), and gold+brown color matching is a classic. The overall style combines * * "natural nourishing" and "sense of quality", and the target audience points to middle and high-end people who are concerned about health and have nourishing needs (such as white-collar workers in the workplace, middle-aged health care groups and gift givers).


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