狮动设计以品牌LOGO+抽象三角形图标,象征“稳固、专业”为核心,强化品牌记忆;中间区域(绿色圆形):用白色字体突出核心产品名“薄层轻质石膏”,周围辅助“薄层”“轻质”等图标,直观传递产品特点;底部重复“家饰佳”品牌,形成闭环记忆。整体包装通过视觉抓眼球+信息戳痛点”的设计,将“品牌、功能、信任”三大要素浓缩在有限空间内,最终实现“终端易识别、用户易理解、采购易决策”**的营销目标。
Lion design takes brand LOGO+ abstract triangle icon as the core, symbolizing "stability and professionalism", and is matched with "JIA SHI JIA" pinyin to strengthen brand memory; Middle area (green circle): the core product name "Thin-layer lightweight gypsum" is highlighted in white font, and icons such as "Thin-layer" and "Lightweight" are supported around it to convey the product characteristics intuitively; Mark the key information (20kg weight, A+ environmental certification, "construction slogan"), and repeat the brand of "Jia Shi Jia" at the bottom to form a closed-loop memory. The overall packaging concentrates the three elements of "brand, function and trust" in a limited space through the design of "visual eye catching+information poking pain points", and finally realizes the marketing goal of "terminal is easy to identify, user is easy to understand and purchase is easy to make decisions".


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